AviClear Launch Campaign and Website

We helped Cutera launch their new AviClear product to both medical professionals and consumers. This project brought to life a few products to support the brands launch efforts. Some of those deliverables consisted of a mechanism-of-action (MOA) video, executing a full launch campaign, and developing the AviClear website.

  • Client: Aviclear
    Sector: Skincare / Heathcare

  • • Advertising Campaign
    • Visual Design System
    • Print & OOH
    • Social Media
    • Website Design System
    • Webdesign

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Advertising Campaign

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Social Media

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Webdesign

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PRINT & OOH

〰️ Advertising Campaign 〰️ Social Media 〰️ Webdesign 〰️ PRINT & OOH

A smiling woman dressed in athletic wear, standing against a vibrant blue background with smoke effects. Overlaid text reads 'Clear to be you' and the logo 'AviClear' at the bottom.
Text on a light gray background promoting Aviclar, an acne treatment, emphasizing clarity, hope, and confidence through clear skin.
Close-up of a young woman's face with colorful makeup and blue lighting, touching her face with her hand.
A split-screen graphic with a light gray background. On the left side, text reads: "For consumers: Clear to be you." On the right side, text reads: "For Health Care Professionals: Be the clear solution."

Conceptual Creative

A smiling woman with boxing gloves standing in a dark, neon-lit environment promotes Aviclear laser acne treatment.
A smiling woman with red hair and closed eyes, illuminated by a greenish light, promoting a laser acne treatment called AviClear with the slogan 'Clear to be carefree'.
An urban billboard with a man wearing glasses and a collared shirt, advertisement for a skincare product called AviClear, with the slogan “Clear to be you.”
Comparison of skin before and after acne treatment, with the text "Before" on the left side and "After" on the right side. Adjacent to this, a woman with curly hair and glasses smiling with her eyes closed, receiving laser acne treatment, with the caption "Clear to be happy" and the logo "AviClear".

STANDARD CAMPAIGN Creative

Medical laser device labeled AviClear with display showing 25.0, connected to a handpiece on a dark blue background.
Brochure and posters advertising AviClear acne treatment with images of smiling people and the text "Clear to be happy, confident, helpful, and adventurous."
A smiling woman with curly brown hair standing among orange and pink flowers outdoors, with a mountain landscape in the background. Text on the image reads 'Clear to be vibrant'.
A person holding a smartphone displays a smiling couple taking a selfie in a warmly lit setting. The overlay text reads, 'Clear to be happy'.
Young man riding a motorcycle on a city street, smiling with the text 'Clear to be free'. Below are three smartphone screens displaying skincare treatment advertisements with images of diverse people and captions about acne solutions, including the brand AviClear.
A medical device called AviClear with a handheld applicator, a computer monitor displaying the AviClear website about clear skin treatments, and two tablets showing skin assessment and treatment options.
Three smartphones displaying a website about acne treatments, with images of people with and without acne and a medical device. 
Video produced by Gamut Creative